L 搜索引擎优化术语
Landing Page
A page designed to convert visitors into leads or sales.
定义
A landing page is a standalone web page created to capture visitor action such as a call, form fill, or purchase. It is usually tightly focused on a specific offer, campaign, or keyword and is optimized for conversion as well as relevance.
为什么它对 SEO 很重要
了解 landing page 对于任何有效的 SEO 策略都至关重要。如果不掌握这个概念，就很难就如何提高网站的搜索可见性和自然流量做出明智的决定。