E 搜索引擎优化术语
Engagement Rate
How actively users interact with your content or ads.
定义
Engagement rate measures how actively users interact with a page, content asset, or campaign. In SEO it can reflect time on page, clicks, scroll depth, and return visits. Strong engagement signals often indicate useful content and better user satisfaction.
为什么它对 SEO 很重要
了解 engagement rate 对于任何有效的 SEO 策略都至关重要。如果不掌握这个概念，就很难就如何提高网站的搜索可见性和自然流量做出明智的决定。