What is HTML (HyperText Markup Language)?

HTML, or HyperText Markup Language, is the standard language used to create and design web pages. It consists of a series of elements and tags that define the structure, content, and layout of a webpage.

In SEO, HTML plays a critical role because it helps search engines understand the content and structure of a page. Key HTML elements for SEO include title tags, meta descriptions, header tags (H1, H2, etc.), and alt text for images.

These elements provide important information to search engines about the content of the page and how it should be indexed and ranked. Proper use of HTML can enhance a page's visibility in search results by ensuring that it is well-structured, accessible, and relevant to user queries.

Additionally, clean and efficient HTML code contributes to faster page loading times, which is another important factor in SEO. Understanding and optimizing HTML is essential for improving a website's search engine performance and user experience.